(Thanks to our Detroit PR partner, Bianchi Public Relations)
By David Landis, President
The most dangerous crisis is the one for which your organization is unprepared.
Crises happen all the time. COVID-19 is one of the most far-reaching crises in recent history and has affected thousands of businesses. Since it has struck, the pandemic has presented many challenges – and opportunities – for businesses. Many companies closed offices due to the pandemic – and now are beginning to ready their facilities for a phased-in restart. Are you prepared to respond quickly, clearly and positively to mitigate the potential damage to your company’s reputation after your company reopens operations?
Although COVID’s re-opening is one crisis affecting businesses, this guide will help with any situation. Please download this Crisis Communications Checklist to get ahead of important issues before they spiral out of control.
For a free one-hour LCI consultation, please contact: Ms. Brianne Murphy Miller, 650.575.7727 or [email protected].
This is a great checklist to keep in handy, particularly now.
Big thanks to our Detroit PR partner, Jim Bianchi, for much of this information. Cheers, David
It’s a good idea to review the checklist quarterly, just to keep it fresh.
Thanks for sharing this. We believe checklists really help keep things on track, especially in the heat of the moment of a crisis.
Thank you for this insight, Jim! It’s always important – especially these days – to stay ahead of the curve so you don’t get run over.
– David C.