By Staff Five Best Communications Practices for Your Tech Company In today’s information-rich society, there is no need to explain communications’ essential role in any industry. In the tech industry, communications and PR have greater importance than other industries because your tech products or services may contain complex concepts that are not so easily understood by the general public. Utilizing…
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Note: This is a reposted blog by our Public Relations Global Network partner, Bianchi PR. For the original blog, please visit here. Primed for a big comeback next year, CES is taking place in Las Vegas, Nevada, USA, Jan. 5-8, 2023, with Media Days in January. The most influential tech event in the world, CES brings together companies, manufacturers, developers…
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By Brianne Miller, LCI Back in the day (say, the early 2000s), tech public relations was pretty much one giant category. If your client/business created or sold an online tool or offline hardware, you were doing “tech PR.” Much has changed. Like any other nascent industry, tech spawned sub-categories of specialties, including B2B tech, consumer, OEM, app development, advertising tech,…
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