Green Claims Directive: Re-Establishing Trust In Sustainability Communication

This week, we’re sharing insights from our Public Relations Global Network Partner, Martin Lucander, Aspekta AB, on the EU’s new Green Claims Directive. This legislation is designed to tackle corporate greenwashing by implementing strict regulations on sustainability claims in order to restore consumer confidence and promote fair competition. For the original blog, please visit here. With the passing of the Green Claims Directive,…
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The Key To An Outstanding Sustainability Report

As we commemorate Earth Day this week, we’re excited to share a thoughtful piece from our Public Relations Global Network partner, Ariane Hofstetter, cometis AG. Companies use sustainability reporting as a tool to communicate their efforts transparently and comprehensively to stakeholders. Beyond a mere list of ongoing initiatives, reports can tell a story and give insight into corporate culture. This…
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ESG Sustainability Awards Offer Important Guidance For Companies And Stakeholders

Note: This is a reposted blog by our Public Relations Global Network Partner, Michael Diegelmann, cometis AG. For the original blog, please visit here. Many awards aiming to measure large companies’ ESG (environmental, social and governance) performance suffer from non-transparent jury selection processes. Meet the Integrity Star Award which presents a completely new approach and objectively evaluates companies against 4,000 criteria in their published sustainability reports….
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 Sustainability isn’t a Trend – It Should be Your Bottom Line

By Makenzi Jordan Rodriguez In a world where environmental consciousness is paramount, consumers seek sustainable products and services and prioritize businesses that share this value. An environmental public relations (EPR) agency can help your company effectively communicate its green initiatives to a broader audience, highlighting your commitment to positively impacting the planet. In elevating visibility for your green initiatives, EPR…
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Event Sustainability: The Triple Bottom Line

Note: This is a reposted blog by our Public Relations Global Network Partner, Danielle Dickinson – The Castle Group. For the original blog, please visit here. There is a lot of chatter in the events industry around sustainability and how frameworks such as the triple bottom line (TBL) and environmental, social, and governance (ESG) factors influence event planning. The triple bottom line leans into…
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Navigating Tumultuous Waters: Careless Companies Sink, Thoughtful Companies Swim

Note: This is a reposted blog by our Public Relations Global Network Partner, Michelle Lyng – Novitas Communications. For the original blog, please visit here. After the past few months of corporate missteps, it would be simple to advise companies to just keep their heads down and not engage in potentially controversial issues. But that’s not how PR folks roll.   A recent…
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Why Current ESG Reporting Is Dangerous For Everyone

By Ariane Hofstetter, CEO of KOHORTEN and Michael Diegelmann, Founder and General Manager of cometis While the importance of ESG (Environment, Social, Governance) issues, sustainable investments and transparent ESG reporting continues to grow, the Global ESG Monitor (GEM) shows that companies from DAX, EUROSTOXX, ASX 50 and Dow Jones still place too little emphasis on sustainability. In an international collaboration,…
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