(LCI is celebrating its 30th anniversary (#LCI30) with a look back at some of the firm’s most memorable campaigns as chosen by the staff. This week’s spotlight is on “in San Francisco” campaign.) By Leigh Anne Varney, Senior Account Supervisor *Cue Tony Bennett and his famous love song to the City by the Bay.* To say you’ve left your heart…
Read More
In lieu of what you would normally find in this space, we as communicators have decided to bring the topic of the coronavirus pandemic into conversation. San Francisco Mayor London Breed announced today that city residents will be ordered to shelter in place due to the coronavirus pandemic starting at midnight. This extreme and historic measure – in place for most of the…
Read More
Client Spotlight: Save the Redwoods League celebrates its centennial By Ashley Boarman, Account Supervisor Save the Redwoods League is a nonprofit whose mission is to protect and restore redwood forests and connect people to their peace and beauty so these wonders of the natural world flourish. Established in 1918, the League is celebrating its centennial this year! In the last 100 years,…
Read More
By Sarah Mason, Account Coordinator & Office Manager As newer social platforms rise in popularity, such as Snap and Instagram, many speculate that Facebook is on its way out. Using Facebook when it launched was a very different experience than it is today. It used to be a place solely for photo sharing and status updates where…
Read More
By Shayna Chapel of The Castle Group, our Public Relations Global Network (PRGN) partner in Boston, Massachusetts The media moves at lightning speed, especially in today’s environment when a story breaks every half hour. This means it’s challenging at times to reach out to media with stories that won’t make the front page. But what happens when you don’t have…
Read More
By David Landis, President, LCI Having been in the public relations business for more than two decades, I’m often asked by business people how to find the right PR firm for their needs. Finding the perfect PR and marketing communications agency is a bit like dating: you might have to kiss a few frogs to find your soul mate. To bypass…
Read More
By David Cumpston, Director, Landis Communications Inc. I just returned from a weeklong trip to New York, more than four years after my last visit. Being the urban aficionado that I am, I didn’t mean to stay away for so long – life just took hold and I ended up visiting several new places instead of hitting up those “been…
Read More
By Gus Nodal, Senior Account Executive I learned about pro bono public relations some 10 years ago while chatting with a friend who was working at the STOP AIDS Project in San Francisco. He mentioned they needed to write a press announcement for a new program they were implementing. At that time, despite being a fairly inexperienced PR professional, I offered…
Read More
