Top Lessons PR Students Learned from their PRGN Internship

This blog originally appeared on the website of the Public Relations Global Network and features LCI’s fall intern, Lauren Feldis. The blog was written by Kathrn Lauro of Bianchi Public Relations in Detriot. Internships are an important asset for students starting their public relations careers. Each internship experience varies from agency to agency, presenting many opportunities for young professionals to…
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PR Predictions for 2020

By David Landis, CEO and President It’s that time of year again: as 2019 comes to a close, we’re all staring into that crystal ball, wondering what the future holds for public relations in 2020. I asked our worldwide PR affiliates from the Public Relations Global Network for their ideas. Here’s a smattering of what’s in store for PR. Happy…
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When Should PR be Brought into the Mix?

By Anne Buchanan, president at Buchanan Public Relations LLC In the last ten days, we have received two phone calls from prospective clients seeking PR support for upcoming initiatives. In both cases, they were calling us months – possibly even a year – too late. The first call came from the U.K. A significant dignitary planned to visit the U.S.,…
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Achievable New Year’s resolutions

This January, the LCI staff reflects on their personal and professional resolutions for 2018.   David Landis: David wants to learn more about artificial intelligence and how it can be leveraged for communications efforts on behalf of LCI’s clients. The travel bug bit David long ago and he enjoys jet-setting around the world. In 2017 he visited Japan, South Korea,…
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How is Public Relations Changing?

    By Brianne Murphy Miller, director at Landis Communications Inc.   Public Relations Global Network (PRGN) was founded 25 years ago to expand local knowledge and to discover how to best serve clients in multiple markets. Like-minded independently owned and operated firms gathered together to share best practices, win worldwide business and enjoy the camaraderie of peers. But a lot…
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Is Facebook becoming Irrelevant?

    By Sarah Mason, Account Coordinator & Office Manager   As newer social platforms rise in popularity, such as Snap and Instagram, many speculate that Facebook is on its way out. Using Facebook when it launched was a very different experience than it is today. It used to be a place solely for photo sharing and status updates where…
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5 Steps to Finding the Right PR firm

By David Landis, President, LCI Having been in the public relations business for more than two decades, I’m often asked by business people how to find the right PR firm for their needs. Finding the perfect PR and marketing communications agency is a bit like dating: you might have to kiss a few frogs to find your soul mate. To bypass…
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Anna Medina Discusses Productivity and Silicon Valley Journalism

Meet Anna Medina, the Palo Alto Weekly’s Editorial Assistant and Internship Coordinator. What’s your top (or favorite) story right now? I will defer to the tabs open on my computer at this very moment. As an introvert in a world of constant stimulation, I found this piece in the Washington Post on how technology is impairing our ability to be alone to…
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Writing About Complex Subjects

By Jen Tedeschi of Buchanan Public Relations, our PRGN partner based in Philadelphia As a PR practitioner, I have a few not-so-shocking confessions to make: I’m not a lawyer, nor am I an accountant. Additionally, I have never attended medical school, and I haven’t had a chance to get much experience in investing, either. Yet it’s often my job to…
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Critical Thinking and Why It’s A Must for PR Pros

By David Landis, President, Landis Communications Inc. (LCI), San Francisco   Last week, I hosted a Webinar for public relations professionals throughout the world who are members of our Public Relations Global Network. The topic? Critical Thinking. Many of us, in any business, but perhaps especially in PR, fall into the day-to-day trap of working hard but operating on auto. …
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