Client Save the Redwoods League turns 100

Client Spotlight: Save the Redwoods League celebrates its centennial By Ashley Boarman, Account Supervisor Save the Redwoods League is a nonprofit whose mission is to protect and restore redwood forests and connect people to their peace and beauty so these wonders of the natural world flourish. Established in 1918, the League is celebrating its centennial this year! In the last 100 years,…
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LCI Blog: Tips to Improve Your PR Storytelling

            By Wendy Artman, Senior Director of Communications, from our PRGN affiliate GroundFloor Media in Denver, Colorado. I was on a road trip with my family recently and we had some time to kill. We decided to take turns telling stories and after we each had a run at it, we shared our favorite. My nine-year-old’s account…
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LCI Blog: How Social Media Engagement Improves SEO Results

        By: Matt Stone, a digital marketing and Web management blogger, from our PRGN affiliate, GroundFloor Media in Denver, Colorado.   What is the real value of social media engagement? Social media pioneers continue to develop effective new strategies for social media platforms that improve the way organizations communicate,transfer and manage relationships.  There are a couple of…
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LCI Blog: Digital PR – Five tips for better coverage

Hi, this is Eric Steckel, LCI’s new Digital/Video Media Strategist. After running, my own business, Bars+Tone, for 11 years, I’ve just joined the LCI staff to help clients realize how best to use digital and video strategies to generate content, drive traffic and build buzz. Here are 5 easy-to-implement strategies that can help you build your brand. If digital media…
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LCI Blog: What Do You Love to Hate about San Francisco?

By Donna Berry Glass, Senior Counselor It’s summer, and summer means fun, so when I read this entertaining article in the San Francisco Chronicle the other day titled, “What San Franciscans Love to Hate,” it inspired a creative idea for this blog post. There are many many reasons to love San Francisco.  The architecture, the views of the bay, the…
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