Six Steps to an Effective Online Press Room for Your Business

Introduction by LCI President David Landis: One of my biggest pet peeves in the PR industry (and I’m sure a pet peeve for journalists) is to head to a business’ online press room, only to discover that the contact information isn’t a real person, phone number or email, just [email protected]_________. This practice is rampant in Silicon Valley. CEOs, Marketing and PR professionals…
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