The Art of Communication in Challenging Times

Note: This is a reposted blog by our Public Relations Global Network Partner, Ieva Naujalyte – Adverum. For the original blog, please visit here. Inflation is skyrocketing. Economies around the world are stalling. And on top of all this – we have a war in Europe. However you look at it, these are challenging times. Many people feel anxious about money,…
Read More

How Travel Makes You a Better PR Practitioner – Part Two

Here are a few more pearls of wisdom from the Landis team about how traveling makes us better at our jobs. Interested in viewing part one? Click here. Brianne Murphy Miller Be flexible. There are always options.  “On a trip to London recently, I arrived during a rail strike that made getting around the city almost impossible. I had to…
Read More

How Travel Makes You a Better PR Practitioner – Part One

By the Landis Team Over the years, I’ve found some interesting “common denominators” among PR people…many were active in school plays and/or debate teams; we all love to eat and criticize bad grammar…the list goes on. One constant is travel. PR folks have to travel for business, yes, but they are also invariably adventurous travelers in their “real” lives.  Travel…
Read More

Passion Communicates. Without It, There is No Story to Tell.

By Makenzi Jordan Rodriguez February 5, 2023, was the 65th annual Grammy Awards Ceremony. Of all the Grammy winners, each one who gave an acceptance speech shared the passion they have behind the stories they aim to tell through their music. Following Beyoncé’s four Grammy wins, Bonnie Raitt won Song of the Year for her track “Just Like That.” “I…
Read More

A PR Professional’s Introductory Guide to TikTok

By Andie Davis Since its launch, TikTok has taken the social media landscape by storm, reaching over 1 billion users in 2023. Social media platforms like TikTok can be a great way for companies to reach target audiences where they are, especially younger generations. So, why should brands focus their efforts on TikTok? TikTok has an extremely large global reach,…
Read More

“No Problem” is a Problem

By Makenzi Jordan Rodriguez I was inspired by Landis’ founder, David Landis, as I was hunting for writing inspiration from LCI’s past.  After many clicks to “older posts” on our website, I finally found it: I Worry When You Say, “No Worries!” It brought me back to 2015 when I worked as a sales associate at Nordstrom and was helping…
Read More

A Conversation with ChatGPT About AI and PR

By Diana Haven & ChatGPT You may have noticed a sudden uptick in buzz about a potentially revolutionary new AI-powered chatbot called ChatGPT over the holidays, which has very quickly become a potential game-changer for almost every industry, from academics and law to journalism and communications. A currently free tool from OpenAI that was released to the public in November…
Read More

Our Favorite PR Moments of 2022

By Staff The LEGO Foundation donates LEGO® MRI Scanners to hospitals around the world In February, the philanthropic arm of LEGO®, The Lego Foundation, announced it would donate 600 models of MRI machines to hospitals to help kids understand the loud and intimidating machines. Playing with the models, kids can “rehearse” the process and work ask the clinicians questions –…
Read More

Top 10 Reasons to Work for LCI

Landis Communications Inc. (LCI) is hiring! LCI is an award-winning boutique PR firm based in the San Francisco Bay Area. We work with a broad range of clients, including technology, healthcare, nonprofits, environment, hospitality and more. For a full list of our current and former clients, see here. If you are a dedicated self-starter looking for a communications or public…
Read More

PR and Lead Generation are like Peanut Butter & Jelly

By Brianne Miller, LCI Who doesn’t like a good old PB&J? It’s an analogy, of course, but I’m writing this while anticipating lunch, and hunger is more powerful than the keyboard ?. Here at LCI, we work with clients who need to directly tie their marketing spend to lead generation/sales. There are approximately 1,375,906 ways to measure how leads translate…
Read More