By Andy Lowe As a PR agency, one of our key asks is to determine what client announcements, product launches, new hires, etc., constitute a story worthy of the press or alternative channels such as blog posts, social media, media alerts or a newsletter. While there isn’t a fixed rule, some fundamental principles can guide your decisions. First, let’s look…
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By LCI’s Andie Davis This week, Andie dives into news literacy and shares best practices to make sure you are sticking to the facts. Watch our video: Got a comment? Share your thoughts below or with Andie at [email protected] Related Articles: Americans and the News Media: What they do — and don’t — understand about each other…
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By Anne Green, president and CEO of CooperKatz, our Public Relations Global Network (PRGN) partner agency in New York. We have all heard – and likely used – the term “fake news” ad nauseam now. Yet, how often do we stop to consider the implications? John McCain wrote a powerful op-ed for the Washington Post in January of this year…
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