By Polly Winograd Ikonen, Director Whether you’re launching a new product, announcing a leadership change, sharing challenging news, or just issuing a standard report, there are five essential questions to ask to ensure that your PR campaign is grounded in strategy – and remains there. It’s as simple as who, what, where, when and why. Watch below for my tips…
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Five Essential Steps to Planning a PR Campaign
February 26th, 2018