Meet the Media – Katie Burke, San Francisco Business Times

Katie Burke, San Francisco Business Times What’s your top story for today? It’s going to be more like top story of the year, but retail closures will be a significant part of my beat for the rest of 2017. The industry is being slammed by a perfect storm of demographic changes, major shifts in shopping habits and — especially in the Bay Area — the increasing…
Read More

Meet the Media – Mark Carman, WGN Radio & FanSided.com

What’s your top story for today? The top story we are covering today is fallout from the NFL draft while also focusing on the NBA playoffs. Tell us about your dream assignment. My dream assignment is getting to interview the biggest names in sports from LeBron James, Michael Jordan, Bryce Harper, Tom Brady etc. I am also hoping to do…
Read More

Should Auto Suppliers Exhibit at CES?

By Bianchi PR, our Public Relations Global Network (PRGN) partner in Detroit CES – formerly known as the Consumer Electronics Show – seems to have become somewhat of an auto show in recent years, as automakers and top automotive suppliers have jumped on the tech bandwagon to show off their most forward-thinking concepts. Numerous top-tier automotive Original Equipment Manufacturers (OEM)…
Read More

Podcasts – An Untapped Medium

By Nick Singer, account coordinator I wrote a blog about a year ago about how podcasts had made my daily commute so much more enjoyable, and I think it’s time for an update. I am sure many of you, like me, listen to podcasts on your way to work, whether it’s to clear your head or get perspective on what…
Read More

A (Global) Question of Trust

By Anne Green, president and CEO of CooperKatz, our Public Relations Global Network (PRGN) partner based in New York City. For a communications professional working in the U.S., the last few months have been a time of intense introspection about the state of the media. The rhetoric has been thick and charged. Phrases like “alternative facts” and “fake news” are…
Read More

Meet the Media – Michael Gray, San Francisco Chronicle

Michael Gray, Enterprise & Investigations Editor at the San Francisco Chronicle What’s your top priority at work today? In my new role as managing editor, it seems like everything is suddenly my top priority. But essentially my priority every day is trying to help The Chronicle find the best enterprise and investigative stories we can, get them reported and make…
Read More

Meet the Media – Kelly E. Carter

By Kelly E. Carter, Director of Communications at Alpha Omega Winery and former reporter for People Magazine and USA Today What’s the top story you ever covered? (And for whom)? I was part of the People magazine team that covered “Miracle on the Hudson” when Chesley “Sully” Sullenberger landed the US Airways plane on the Hudson River in January 2009 after the aircraft…
Read More

The “Fake News” Debacle

By Gus Nodal, Senior Account Executive “Fake news” and “alternative facts” are catchphrases being tossed around and many people are left feeling like they don’t know what to believe anymore. For some, it is easy to hear “news is fake” over and over and start believing it. It is true that fake news exists. There are sites that proliferate false…
Read More

Where the Media Magic Happens

By Ashley Boarman, Account Supervisor at LCI  While the event may be over, your work has just begun… Follow up is the key ingredient to completing a successful tradeshow event, and it’s where the media magic truly happens. Although the physical event may be behind you, diligent follow up will be what elevates your performance from silver to gold –…
Read More

Read Don’t Skim

By Nick Singer, Account Coordinator, straight shooter, widely respected on both sides (shout out to Jon Lovett) Are you already skimming my outstanding blog?! One of my resolutions for 2017 is to read more in depth news stories to become a better PR writer. PR writing is different from other forms of writing because it requires an in-depth knowledge of what…
Read More