Everything Old is New Again

By Polly Winograd Ikonen, director at LCI My very first job out of college was at a start-up PR agency in New York City. I was employee #4 at Nike Communications. That was long before the term “start-up” was even a thing. I was a fresh-faced English major out of a small liberal arts college, who happened to speak French,…
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Anna Medina Discusses Productivity and Silicon Valley Journalism

Meet Anna Medina, the Palo Alto Weekly’s Editorial Assistant and Internship Coordinator. What’s your top (or favorite) story right now? I will defer to the tabs open on my computer at this very moment. As an introvert in a world of constant stimulation, I found this piece in the Washington Post on how technology is impairing our ability to be alone to…
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Hire Us Yesterday

By Brianne Miller, Director I get quite a few calls each week from prospective new clients – some exciting, some not-right-for-us, some downright bizarre. One of the things I love about my job is that I get to educate people hiring communications agencies for the first time…or, as is happening more and more of late, hiring SMART for the first…
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Why Would Anyone Want to Work in PR?

By Gus Nodal, Media Relations Manager According to a recent annual report on job stress compiled by CareerCast, a career in public relations ranks among the top 10 most stressful careers – right next to police officer, airline pilot, firefighter and enlisted military personnel. So why would anyone want to work in PR? When I was young the first thing…
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Meet the Media – Katie Burke, San Francisco Business Times

Katie Burke, San Francisco Business Times What’s your top story for today? It’s going to be more like top story of the year, but retail closures will be a significant part of my beat for the rest of 2017. The industry is being slammed by a perfect storm of demographic changes, major shifts in shopping habits and — especially in the Bay Area — the increasing…
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Meet the Media – Mark Carman, WGN Radio & FanSided.com

What’s your top story for today? The top story we are covering today is fallout from the NFL draft while also focusing on the NBA playoffs. Tell us about your dream assignment. My dream assignment is getting to interview the biggest names in sports from LeBron James, Michael Jordan, Bryce Harper, Tom Brady etc. I am also hoping to do…
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Should Auto Suppliers Exhibit at CES?

By Bianchi PR, our Public Relations Global Network (PRGN) partner in Detroit CES – formerly known as the Consumer Electronics Show – seems to have become somewhat of an auto show in recent years, as automakers and top automotive suppliers have jumped on the tech bandwagon to show off their most forward-thinking concepts. Numerous top-tier automotive Original Equipment Manufacturers (OEM)…
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Podcasts – An Untapped Medium

By Nick Singer, account coordinator I wrote a blog about a year ago about how podcasts had made my daily commute so much more enjoyable, and I think it’s time for an update. I am sure many of you, like me, listen to podcasts on your way to work, whether it’s to clear your head or get perspective on what…
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A (Global) Question of Trust

By Anne Green, president and CEO of CooperKatz, our Public Relations Global Network (PRGN) partner based in New York City. For a communications professional working in the U.S., the last few months have been a time of intense introspection about the state of the media. The rhetoric has been thick and charged. Phrases like “alternative facts” and “fake news” are…
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Meet the Media – Michael Gray, San Francisco Chronicle

Michael Gray, Enterprise & Investigations Editor at the San Francisco Chronicle What’s your top priority at work today? In my new role as managing editor, it seems like everything is suddenly my top priority. But essentially my priority every day is trying to help The Chronicle find the best enterprise and investigative stories we can, get them reported and make…
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