Landis Communications has been the San Francisco member of the Public Relations Global Network since 2006. PRGN has 53 global firms in virtually every major world market giving our clients boots-on-the-ground and regional expertise wherever needed. In the United States, there are 20 firms, each representing a different media market and we work collaboratively with all of them. And Landis…
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The highly anticipated Muck Rack 2023 State of Journalism Report, which the company released at SXSW on March 15, 2023, provides valuable insight into the ever-changing media landscape and how journalists perceive their work. Conducted with over 2,200 journalists worldwide, the survey results are fascinating. Among many other findings, the report indicates that economic uncertainty has impacted the work of…
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Prepare for your Search Before beginning your search for a PR agency, it’s vital that you and your team make a list of your needs and define why you are looking for an agency in the first place. This includes clarifying and listing your business and strategic communications goals, determining your monthly budget, and having a clear view on major…
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By Sarah Mason, Account Coordinator & Office Manager As newer social platforms rise in popularity, such as Snap and Instagram, many speculate that Facebook is on its way out. Using Facebook when it launched was a very different experience than it is today. It used to be a place solely for photo sharing and status updates where…
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By David Landis, President, LCI Having been in the public relations business for more than two decades, I’m often asked by business people how to find the right PR firm for their needs. Finding the perfect PR and marketing communications agency is a bit like dating: you might have to kiss a few frogs to find your soul mate. To bypass…
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By: Matt Stone, a digital marketing and Web management blogger, from our PRGN affiliate, GroundFloor Media in Denver, Colorado. What is the real value of social media engagement? Social media pioneers continue to develop effective new strategies for social media platforms that improve the way organizations communicate,transfer and manage relationships. There are a couple of…
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Hi, this is Eric Steckel, LCI’s new Digital/Video Media Strategist. After running, my own business, Bars+Tone, for 11 years, I’ve just joined the LCI staff to help clients realize how best to use digital and video strategies to generate content, drive traffic and build buzz. Here are 5 easy-to-implement strategies that can help you build your brand. If digital media…
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By Donna Berry Glass, Senior Counselor It’s summer, and summer means fun, so when I read this entertaining article in the San Francisco Chronicle the other day titled, “What San Franciscans Love to Hate,” it inspired a creative idea for this blog post. There are many many reasons to love San Francisco. The architecture, the views of the bay, the…
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This blog was originally posted on the 57th Presidential Inauguration website by Tanya Somanader Every four years, the inaugural parade makes its way through Washington, D.C. in celebration of the newly-elected president and vice president. While the performers and presidents change, there is one man who has been a staple of this signature event. Charlie Brotman, who turned 85 this…
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