By Brianne Miller, LCI My first job out of college (back in the Paleolithic Age) was at a venerable Madison Avenue ad agency. On day one, the agency president told me, “All you need to remember is reach plus frequency.” I was a nervous wreck that day, and with a shaky hand, I wrote that in my little notebook in…
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What does cadence have to do with it? Using PR to increase your corporate brand awareness goals.
August 16th, 2021