Note: This is a reposted blog by Kristen Dunleavy from Muck Rack. For the original blog, please visit here. AI tools have empowered PR pros to become more efficient in their daily workflow—but with great power comes great responsibility. Responsible AI use is top of mind for many PR pros, and so is ensuring compliance with their organization and/or clients they…
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Tag: AI
Replacing AI with EI (Emotional Intelligence)
By Makenzi Jordan Rodriguez Empathy is a distinctly human trait. Whether we love or hate it, artificial intelligence (AI) has undoubtedly reshaped how we live, work and interact. From iPhones to self-driving cars, we have adapted our lives around technology, and most recently, AI. Despite AI’s robust capabilities, there is one crucial aspect that it will never be able to…
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Note: This is a reposted blog by Kristen Dunleavy – Muck Rack. For the original blog, please visit here. Now, more than a half century since the birth of artificial intelligence, mass interest and adoption of the technology has accelerated in recent months, thanks to publicly available software like ChatGPT and Character.ai. This has created both an opportunity and a…
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When it comes to generative AI in public relations work, do the benefits outweigh the risks? Well, yes and no.
By Liza Batallones Generative AI is advancing at an incredible pace. Since Amazon Alexa launched in 2014, we’ve used AI to bring efficiency to various household tasks. I love it. It keeps track of my grocery list and enables me to play my 90s R&B playlist with a simple voice prompt. Today, generative AI and ChatGPT are doing the same…
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