by David Landis, LCI President

What are the best practices when using social media?

That’s a good question. Our Seattle Public Relations Global Network PR affiliate, The Fearey Group, helped answer that with the following blog by Katie Lindquist. This blog originally ran in a slightly different form on September 18, 2020.

My takeaways? Wednesday appears to be one of the best days for posting on all the major platforms (Facebook, LinkedIn, Instagram and Twitter). Secondly, don’t just broadcast your thoughts: engage, engage, engage. Talk with your followers, not at them – and ask questions and offer answers in return. Find the entire blog here.

Please let me know your thoughts. Comment below or email me at: [email protected].

Related Articles:

How to go live on social media (from our Phoenix PR affiliate, HMA PR) (12/04/20)

You were missing out on TikTok before the pandemic and you’re definitely missing out now (from our Philadelphia PR affiliate, Buchanan PR) (1/18/20)

2 thoughts on “What are the best practices for social media?”

I also like the advice – don’t say anything unless it’s worth saying. Sometimes it’s quality, not quantity…

Thanks for sharing this, David. I think you’ve nailed one of the greatest challenges for online content: talking in one direction. Real engagement takes hard work and committed resources. It also requires asking your organization a]not just “what do we want to say?” but “what do our followers want to hear about”?

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