“Social Media is ubiquitous these days,” says LCI President David Landis. “I found this post, written by Bailie Pelletier from our Seattle PR Public Relations Global Network agency affiliate, The Fearey Group, particularly helpful. It delineates which platform is right for which business. My takeaways? That males between 25-34 are most active on Facebook; that Instagram is ideal for B2C marketing; that Twitter is great for breaking news and crisis communications; and that LinkedIn, not surprisingly, is built for B2B Marketing (and has a 57% male demographic). This blog first appeared in a slightly different form on The Fearey Group’s blog on August 18, 2020. Enjoy – and be social.”
See the original article here.
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