Marketing/Research

Case Studies

Understanding the marketing, advertising and research world so that it can be successfully promoted is a specialty of LCI. Why? As an integrated marketing communications agency ourselves, we have created and overseen such campaigns, so we know that world. We’ve also helped represent such businesses and agencies as Cibo, Cheskin Research and DDB Needham – plus we’ve waged campaigns ourselves for clients such as the Brain Health Registry. Speaking to the advertising and marketing world requires knowing firsthand their challenges and opportunities. We help position, differentiate, message, launch and then promote those businesses in a way that makes their story resonate with that specialized audience. And, we’ve won numerous awards in this space. Defining the “why” is key to creating the messages that will resonate with a company’s stakeholders and LCI’s unique process helps companies understand their message – so they can better tell their own story. As an integrated marketing communications agency, LCI knows that being trained and delivering the right message – with the right story, to the right audience – spells success.

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