It’s a good week at Landis. We’re proud to share that Landis Communications Inc. (Landis) has been named to PRNEWS’ 2027 Agency Elite Top 120, the industry’s most respected roster of PR and communications firms. The list, unveiled on September 9, recognizes agencies of every size and specialty for the kind of work that actually moves the needle for clients,…
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By Abbie S. Fink This is a republished blog by Abbie S. Fink, President of HMA Public Relations and PRGN’s MarCom Chair. For the original blog, please click here. Brand influence has never been particularly easy to measure. Organizations can track media coverage, social engagement, website traffic, sales, and other concrete outcomes, but knowing what can be measured is different from knowing…
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By Makenzi Jordan Rodriguez At Landis Communications, we wake up each morning energized by the opportunity to create communications that are meaningful, strategic and help build a better world. This Pride Month, we celebrate how our values-aligned approach to communications creates lasting impact and genuine connections across all the communities we serve. Making Dreams Visible When we craft messaging for…
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By the Landis Team Is your neighbor’s job at risk? Let’s hope not. Roughly 10% of Californians work for nonprofit organizations (NPOs). Their work is crucial in creating a more equitable and just society, but it relies heavily on the generosity of donors to sustain its mission. These organizations advocate for marginalized communities, promote equity and create innovative solutions to…
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By Brianne Miller Here at Landis, we’re lucky enough to be part of Public Relations Global Network. This is an association of 50+ agencies around the world that are all independently owned and operated – and experts in their region. That means that I can call my colleague Judy Kuramata at Integrate Communications in Tokyo to ask if she has…
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Finland is consistently ranked as the happiest country in the world, and trust is an essential aspect of Finnish society, making it a safe and stable environment for investment. According to the people of Finland, communications is the world’s most powerful tool for change. In this week’s blog, our Public Relations Global Network partner, Taru Tujunen from Ellun Kanat, writes about the business environment in…
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By the Landis Team Practical implementation of a media relations program is an art, not a science. After all, earned media isn’t transactional. The team at Landis is well-versed in understanding the benefits of a well-placed piece of content, but sometimes clients need a little more of an explanation on how this one tactic can move the needle on overall…
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Note: This is a reposted blog by our Public Relations Global Network Partner, Chip Taylor, Novitas Communications. For the original blog, please visit here. At the intersection of public relations and public policy is an opportunity for communication professionals to exert considerable influence. Public policy decisions can impact our client businesses and organizations, making it imperative for PR and communications experts to understand…
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By Sean Dowdall One of my core values, and the core values of Landis Communications, is to be a good citizen. Giving back, whether it be a monetary contribution or an act of service, is crucial to achieving a better tomorrow. I’m very proud to share that for the fourth year in a row, San Francisco Business Times has named…
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By Makenzi Jordan Rodriguez Gone are the days of 100% in-person meetings, as most of us now work from home or in a hybrid work environment. Just like with in-person business meetings, meeting etiquette extends to Zoom, with a few new considerations. Here are some tips for being polite in a video meeting: 1. Join on time. Punctuality is important!…
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