Landis Communications’ president Sean Dowdall appeared on the Public Relations Global Network (PRGN) podcast to discuss how he runs the agency as a values-aligned company. Sean is in conversation with Abbie Fink from partner agency HMA Public Relations. Give a listen here or learn more about Landis and our philanthropic work here. Growing up in a small town on the Flathead Indian Reservation in…
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Category: Sustainability
Event Sustainability — The Triple Bottom Line
Note: This is a reposted blog by our Public Relations Global Network Partner, Danielle Dickinson – The Castle Group. For the original blog, please visit here. There is a lot of chatter in the events industry around sustainability and how frameworks such as the triple bottom line (TBL) and environmental, social, and governance (ESG) factors influence event planning. The triple bottom line leans into…
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Replacing AI with EI (Emotional Intelligence)
By Makenzi Jordan Rodriguez Empathy is a distinctly human trait. Whether we love or hate it, artificial intelligence (AI) has undoubtedly reshaped how we live, work and interact. From iPhones to self-driving cars, we have adapted our lives around technology, and most recently, AI. Despite AI’s robust capabilities, there is one crucial aspect that it will never be able to…
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Corporate Giving – Leading by Example
By Sean Dowdall One of my core values, and the core values of Landis Communications, is to be a good citizen. Giving back, whether it be a monetary contribution or an act of service, is crucial to achieving a better tomorrow. I’m very proud to share that for the fourth year in a row, San Francisco Business Times has named…
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By Brianne Murphy Miller The best marketing programs go beyond educating the public on who you are and what you do; they resonate with the public, bringing out an emotional response that lasts. The healthcare industry is inherently emotional, as powerful situations and life-changing moments happen every day. Combining the rational side of healthcare with emotional marketing allows you to…
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“We Still Need to Fight Misinformation and Disinformation”
Note: This is a reposted blog by our Public Relations Global Network Partner, David Wills – Media Profile Inc. For the original blog, please visit here. The slippery slope of misinformation and disinformation is getting steeper. And when you add politics to the mix, it’s like throwing oil on the slope, too. While I am encouraged that many people are adapting and…
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Note: This is a reposted blog by our Public Relations Global Network Partner, Michelle Lyng – Novitas Communications. For the original blog, please visit here. After the past few months of corporate missteps, it would be simple to advise companies to just keep their heads down and not engage in potentially controversial issues. But that’s not how PR folks roll. A recent…
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Why Sustainable Development is Important to Business
Note: This is a reposted blog by our Public Relations Global Network Partner, Mark Paterson – Currie. For the original blog, please visit here. Something any public relations person or business can do today that will make a difference is to embrace sustainable development. The move will set them up as individuals or companies for success. Embracing sustainable development means understanding…
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Note: This is a reposted blog by our Public Relations Global Network partner, cometis AG. For the original blog, please see here. ESG (environmental, social and governance) is becoming an increasingly important area of development for companies worldwide. ESG standards are put in place to promote sustainable development and prevent greenwashing by creating binding reporting guidelines. In this blog, Mark Diegelmann discusses…
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Meet the Media – Rick Bacigalupi
By Polly Winograd Ikonen, LCI Rick Bacigalupi is a longtime TV producer here in the Bay Area, who currently works for NorCal Public Media. LCI recently had the opportunity to work with Rick on a wonderful episode of Bay Area Bountiful, called Sempervirens Means Evergreen, that explores the impact of last year’s CZU Lightning Complex Fire on the many communities…
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