How Is AI Going to Change the Way We Live?

By Andie Davis After attending this year’s NVIDIA GTC, it’s clear that artificial intelligence (AI) is coming in hot and here to stay. While AI-powered robots and customer service tools are intriguing, many are wondering how AI will impact the day-in-day-out marketing world as we know it. In this blog, I’ll share key takeaways learned at the conference from a MarCom…
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6 lessons from industry-leading Latino voices in PR

Note: This is a reposted blog by Kristen Dunleavy from Muck Rack. For the original blog, please visit here.  Understand the complexities of Hispanic communities To kickstart the webinar, host Sonia Diaz, president of Zaid PR and president of the Hispanic Public Relations Association, shared an alarming statistic: while Latinos make up 20% of the population, they only account for 13%…
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World Communicators Want Your Questions

By Sean Dowdall Landis Communications is proud to be hosting the Public Relations Global Network’s (PRGN) international membership conference, representing more than 50 communications agencies from around the world in San Francisco from October 18 – 20. A member since 2005, Landis has the benefit and delight to be working with our partners from Japan to Germany, Chile to South Africa,…
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Discussing the Values-Aligned Company on the PRGN Podcast  

Landis Communications’ president Sean Dowdall appeared on the Public Relations Global Network (PRGN) podcast to discuss how he runs the agency as a values-aligned company. Sean is in conversation with Abbie Fink from partner agency HMA Public Relations. Give a listen here or learn more about Landis and our philanthropic work here. Growing up in a small town on the Flathead Indian Reservation in…
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Replacing AI with EI (Emotional Intelligence)

By Makenzi Jordan Rodriguez  Empathy is a distinctly human trait. Whether we love or hate it, artificial intelligence (AI) has undoubtedly reshaped how we live, work and interact. From iPhones to self-driving cars, we have adapted our lives around technology, and most recently, AI. Despite AI’s robust capabilities, there is one crucial aspect that it will never be able to…
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The Power of Emotional Marketing in Healthcare Communications

By Brianne Murphy Miller The best marketing programs go beyond educating the public on who you are and what you do; they resonate with the public, bringing out an emotional response that lasts. The healthcare industry is inherently emotional, as powerful situations and life-changing moments happen every day. Combining the rational side of healthcare with emotional marketing allows you to…
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Navigating Tumultuous Waters: Careless Companies Sink, Thoughtful Companies Swim

Note: This is a reposted blog by our Public Relations Global Network Partner, Michelle Lyng – Novitas Communications. For the original blog, please visit here. After the past few months of corporate missteps, it would be simple to advise companies to just keep their heads down and not engage in potentially controversial issues. But that’s not how PR folks roll.   A recent…
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VIDEO: Communications and The Possibilities For Black History Month

by LCI’s Brianne Murphy Miller With Brett Andrews, CEO of San Francisco-based PRC Longtime San Francisco-based LCI client PRC transforms lives and communities struggling with addiction, HIV/AIDS, mental health challenges, under or unemployment and homelessness. PRC serves all communities and gender identities throughout San Francisco. During Black History Month, LCI’s Brianne Murphy Miller recently zoomed with LCI client Brett Andrews…
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