Five Habits That Improve a PR Pro’s Productivity

Note: This is a reposted blog by our Public Relations Global Network Partner, Samantha Frost – L.C. Williams & Associates. For the original blog, please visit here. In a career defined by busy, unpredictable days, PR pros are always looking for ways to be more productive. Here are five ways to help you work smarter – not harder – and…
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Is AI a threat or benefit to marketers and communicators? 2 PR pros weigh in

Note: This is a reposted blog by Kristen Dunleavy – Muck Rack. For the original blog, please visit here. Now, more than a half century since the birth of artificial intelligence, mass interest and adoption of the technology has accelerated in recent months, thanks to publicly available software like ChatGPT and Character.ai. This has created both an opportunity and a…
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Threads’ Way Forward

By Sean Dowdall  Threads Needs to Grow Up Fast – A Roadmap Threads has achieved an astonishingly successful launch by reaching 100+ million users in just five days.  The platform is a newborn baby that doesn’t have the luxury of taking months or years to develop. It needs to run fast to keep its vast community engaged and growing. It…
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“We Still Need to Fight Misinformation and Disinformation”

Note: This is a reposted blog by our Public Relations Global Network Partner, David Wills – Media Profile Inc. For the original blog, please visit here. The slippery slope of misinformation and disinformation is getting steeper. And when you add politics to the mix, it’s like throwing oil on the slope, too. While I am encouraged that many people are adapting and…
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Zoom Etiquette

By Makenzi Jordan Rodriguez  Gone are the days of 100% in-person meetings, as most of us now work from home or in a hybrid work environment. Just like with in-person business meetings, meeting etiquette extends to Zoom, with a few new considerations. Here are some tips for being polite in a video meeting: 1. Join on time. Punctuality is important!…
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What media layoffs mean to PR professionals

By Brianne Murphy Miller   The reduction in working journalists is having a significant impact on the life of PR professionals. According to the latest data from the Bureau of Labor Statistics, the number of working journalists has decreased by more than 20% since 2018, with many newsrooms experiencing significant layoffs. In 2023, major media outlets such as the New…
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