It’s a good week at Landis. We’re proud to share that Landis Communications Inc. (Landis) has been named to PRNEWS’ 2027 Agency Elite Top 120, the industry’s most respected roster of PR and communications firms. The list, unveiled on September 9, recognizes agencies of every size and specialty for the kind of work that actually moves the needle for clients,…
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By Polly Ikonen There’s a saying: If you want to go fast, go alone. If you want to go far, go together. Land conservation is definitely a long game, and land, especially here in California, is expensive. So, a successful conservation project usually involves multiple partners. As the media relations team of record for numerous land conservation organizations, Landis has…
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By Sean Dowdall, President, Landis Communications Inc. I’ve spent the past few years watching healthcare communications get more complicated. Between AI adoption, drug pricing pressure, patent cliffs and a news cycle that never slows down, health and pharma clients need partners who understand policy, science and public sentiment all at once, often across multiple countries at the same time. That’s…
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By Makenzi Jordan Rodriguez Every June, organizations change their logos to rainbow colors, publish statements of support and launch Pride campaigns. While those efforts can be meaningful, I’ve learned something after working on LGBTQ+ media relations campaigns over the past several years: I’ve realized that the strongest LGBTQ+ stories don’t happen because it’s Pride Month. Pride simply gives us another…
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By Makenzi Jordan Rodriguez Each year, Public Relations Society of America San Francisco (PRSA-SF) recognizes a Woman of the Year whose work has made a lasting impact on the Bay Area communications community. This year, Landis’ very own Robin Carr is honored as Woman of the Year. Robin is a respected leader, trusted advisor and steady presence in both PRSA-SF…
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As we kick off 2026, we’re taking a moment to look back at the PR moments that defined 2025—campaigns that made us laugh, think, and admire just how powerful creativity is in communication. From Mattel’s 2025 Type-1 Diabetes Barbie to the return of The Devil Wears Prada 2, to the Coldplay kiss-cam scandal, to PUMA’s “biggest goal ever”—these were the…
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As we kick off 2026, we’re taking a moment to look back at the PR moments that defined 2025—campaigns that made us laugh, think, and admire just how powerful creativity is in communication. From Columbia Sportswear’s flat-earth satire to Duolingo’s surprisingly emotional farewell to its owl mascot, from late-night hosts turning crises into cultural conversations to Cracker Barrel learning the…
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Brands face constant challenges: key team members go on leave, workloads surge unexpectedly and competitive pressures demand sophisticated intelligence gathering. While many companies view their communications agency as simply a vendor for specific projects, the smartest organizations recognize a fundamental truth: an integrated communications agency can serve dual roles as both your operational safety net and your strategic secret agent. …
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By Brianne Miller In an age where artificial intelligence, geographic search optimization (GEO), and large language models (LLMs) dominate digital conversations, many brands are rushing to embrace the latest technological solutions. However, the most successful organizations understand a fundamental truth: traditional public relations isn’t obsolete—it’s more critical than ever. The timeless pillars of strategic communications—messaging, media relations, brand awareness, reputation…
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By Andie Davis Media training offers benefits far beyond just preparing for interviews. When those interview requests come in, having experienced media trainers by your side ensures you understand the ins and outs — and the do’s and don’ts — of being a confident, effective interviewee. Here are five ways media training can help: Erase any fears about interviewing or…
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