Timing is Everything

By Brianne Miller  According to writer Stefan Emunds, “Time is an illusion, timing is an art.” That holds true with news media relations as much as with all the other things in life that require us to “read the room.”  In the case of news announcements, that room is rather large. The zeitgeist of the media landscape changes by the…
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State of Media Today: Key Takeaways from Cision and Muck Rack

By: Robin Carr When all goes well, the working relationship between a public relations professional and a journalist is something to be admired. It helps to know what the other party is up against, including the challenges, expectations, limitations and objectives that make up the business experience. Cision and Muck Rack recently conducted exhaustive surveys of journalists on the state…
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Meet the Media: Audrey LaForest, Automotive News

Note: This is a reposted blog from our Detroit PR partner, bianchipr.com. For the original post, please see here. By: Bianchi PR Audrey LaForest is the Washington, D.C. reporter for Automotive News, where she covers automotive policy and regulation, including auto-related happenings on Capitol Hill, within the Biden administration and across major industry associations. Can you tell us what types…
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The 5 Pro Media Relations Tips to Follow Today

By Polly Winograd Ikonen, LCI Even as the communications sector has expanded to include social media channels, blogs, virtual events and more, media relations has remained – and will remain – a cornerstone of any smart MarComm strategy. That is why following the right media relations tips is crucial to see the best results. Why have media relations remained as the…
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Seven Qualities of a Credible Journalist

By Robin Carr, LCI Reporters often note that the most offensive public relations practices include receiving pitches that are irrelevant to their beat, too many follow-up inquiries, and pitches that are too self-promotional without a real story. On the flip side, PR pros have peeves with media who post a release as-is and lazy media who get details wrong. Deadlines,…
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Meet the Media: Marina Mayer

Blog courtesy of Brianne Miller, LCI Marina Mayer is the editor-in-chief at Food Logistics and Supply & Demand Chain Executive. Landis Communications Inc.’s work with iTradeNetwork connected us with Marina and her publications. What types of stories, trends or issues are on your radar now?  Being that I oversee two supply chain publications, I think it’s no surprise that anything…
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Top Websites, Blogs and Magazines for PR Pros

We decided to publish an updated version of this popular blog since it provides valuable information for PR and marketing professionals. This blog originally appeared on the Public Relations Global Network (PRGN) website in May 2019. PRGN is a connected network of 50 public relations firms serving key markets around the world. Although they are not on the list, PRSA San…
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Meet the Media: Steve Kettmann

By Brianne Miller, LCI The image of the sportswriter’s world is pretty limited to those of us on the outside — endless hotdogs at the ballpark, squabbles in the locker rooms and tough-talking reporters jostling for the biggest story. Steve Kettmann paints a different story in a book of essays dedicated to the memories of ESPN’s Pedro Gomez, a beloved sports…
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Meet the Media – Mike McPhate

Blog courtesy of Polly Winograd Ikonen, LCI Mike McPhate is the founder and editor of California Sun. Before California Sun, he wrote the California Today newsletter for the New York Times. He has also held various reporting and editing jobs at the Times, Washington Post and New York Sun. Landis Communications Inc.’s work with Save the Redwoods League connected us…
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Meet the Media – Rick Bacigalupi

By Polly Winograd Ikonen, LCI Rick Bacigalupi is a longtime TV producer here in the Bay Area, who currently works for NorCal Public Media. LCI recently had the opportunity to work with Rick on a wonderful episode of Bay Area Bountiful, called Sempervirens Means Evergreen, that explores the impact of last year’s CZU Lightning Complex Fire on the many communities…
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