The Lost Art of the Thank-You Note

By Makenzi Jordan Rodriguez  When did “thank you” become optional? PR moves at lightning speed. We pitch, follow up, coordinate interviews with press, send media assets, monitor media coverage, and then immediately move to the next thing. Somewhere in that cycle, a simple “thank you” can get overlooked. Journalists don’t owe publicists coverage. That’s part of the game and what…
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5 Tips to Amplify Your Message During Election Season

By Brianne Miller Unless you live under a rock (in which case, can I join you?), you know that this year’s U.S. presidential election will continue to take up most of the media’s attention until the inauguration. The political fervor is palpable, and the airwaves are saturated with campaign messages, debates and election-related news. But life and business go on….
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Connecting to Detroit’s Automotive Media: Highlights from PRSA Detroit Event

This week’s blog post is written by Leslie Dagg, Account Supervisor at Bianchi Public Relations, Inc., our Public Relations Global Network partner in Michigan. Earlier this month, the Public Relations Society of America’s (PRSA) Detroit chapter hosted an illuminating in-person event titled Connecting to Detroit’s Automotive Media. Local PR professionals had the opportunity to engage with a distinguished panel of…
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Threads’ Way Forward

By Sean Dowdall  Threads Needs to Grow Up Fast – A Roadmap Threads has achieved an astonishingly successful launch by reaching 100+ million users in just five days.  The platform is a newborn baby that doesn’t have the luxury of taking months or years to develop. It needs to run fast to keep its vast community engaged and growing. It…
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“We Still Need to Fight Misinformation and Disinformation”

Note: This is a reposted blog by our Public Relations Global Network Partner, David Wills – Media Profile Inc. For the original blog, please visit here. The slippery slope of misinformation and disinformation is getting steeper. And when you add politics to the mix, it’s like throwing oil on the slope, too. While I am encouraged that many people are adapting and…
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What media layoffs mean to PR professionals

By Brianne Murphy Miller   The reduction in working journalists is having a significant impact on the life of PR professionals. According to the latest data from the Bureau of Labor Statistics, the number of working journalists has decreased by more than 20% since 2018, with many newsrooms experiencing significant layoffs. In 2023, major media outlets such as the New…
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