By Polly Ikonen There’s a saying: If you want to go fast, go alone. If you want to go far, go together. Land conservation is definitely a long game, and land, especially here in California, is expensive. So, a successful conservation project usually involves multiple partners. As the media relations team of record for numerous land conservation organizations, Landis has…
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By Makenzi Jordan Rodriguez 1. Avoid greenwashing. Greenwashing misleadingly employs green PR and green marketing to deceive the public into believing that a company’s products, objectives, or policies are eco-friendly. This can severely damage your credibility and trust with your audience. To avoid this pitfall: Know Your Client: Conduct comprehensive research into your client’s operations, environmental practices and claims. Verify…
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By Makenzi Jordan Rodriguez Here at Landis Communications Inc., we take immense pride in our robust environmental public relations practice. For over 35 years, our team has been dedicated to advancing crucial environmental causes through strategic public relations efforts. We’ve championed a diverse range of projects, from implementing land acquisition initiatives for open spaces to supporting land backs for Indigenous…
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By Makenzi Jordan Rodriguez As environmental awareness grows, today’s consumers actively seek out sustainable products and choose to support businesses that reflect their values. This is where an environmental public relations (EPR) agency can help. An EPR agency ensures your company effectively communicates its green initiatives to a broader audience, bringing your commitment to the forefront of your brand’s impact…
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By Polly Winograd Ikonen When art and environmental conservation join forces, magic happens. The recent partnership between Save the Redwoods League (Save the Redwoods) and the new Broadway musical “Redwood,” starring Tony Award-winner Idina Menzel, demonstrates how creative collaboration can amplify important messages about forest preservation while reaching entirely new audiences. This unexpected alliance began with an aerial dance performance…
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By Brendan Davis Last week, I had the opportunity to attend NVIDIA’s 2025 Global Technology Conference (GTC). The event provided a glimpse into the future, especially around the use of AI and its expanding applications across industries. Walking the show floor, I was struck by how technology doesn’t just process information but enhances human creativity, turning our most innovative dreams…
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By Brianne Miller and Makenzi Jordan Rodriguez Here at Landis Communications Inc., we take great pride in our robust environmental public relations practice. For over 34 years, our team has been dedicated to advancing crucial environmental causes through strategic public relations efforts. We’ve championed a diverse range of projects, from implementing land acquisition initiatives for open spaces to supporting land…
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By Brianne Miller Recently, Landis worked with long-time client Save the Redwoods League (Save the Redwoods) to amplify an event that’s usually behind the scenes…way behind the scenes. General Sherman, the world’s largest tree – a celebrity! – is located in Sequoia & Kings Canyon National Park. Save the Redwoods aimed to raise awareness about the importance of giant sequoia…
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This week’s blog post is written by our Public Relations Global Network partner, Christina Rytter, Founder of Scandinavian Communications in Copenhagen. Christina provides a detailed insight into the business and communications environment in Denmark and delivers valuable advice to businesses seeking to navigate her home market. For the original blog post, please visit here. Business Environment in Denmark Denmark has…
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As we commemorate Earth Day this week, we’re excited to share a thoughtful piece from our Public Relations Global Network partner, Ariane Hofstetter, cometis AG. Companies use sustainability reporting as a tool to communicate their efforts transparently and comprehensively to stakeholders. Beyond a mere list of ongoing initiatives, reports can tell a story and give insight into corporate culture. This…
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