By Makenzi Jordan Rodriguez Each year, Public Relations Society of America San Francisco (PRSA-SF) recognizes a Woman of the Year whose work has made a lasting impact on the Bay Area communications community. This year, Landis’ very own Robin Carr is honored as Woman of the Year. Robin is a respected leader, trusted advisor and steady presence in both PRSA-SF…
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By Sean Dowdall At Landis, we believe that giving back to our community isn’t just something we do—it’s who we are. We are thrilled that the San Francisco Business Times ranked Landis number two among Bay Area corporations in 2024 for the percentage of profits contributed to community causes. Consistently donating a portion of revenue to local organizations speaks…
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At Landis, giving back is a core part of who we are. Each year, our team has the privilege of selecting non-profits close to our hearts, and we make a donation to each of these organizations. From supporting arts and culture to addressing social justice issues, environmental advocacy and youth empowerment, our collective contributions reflect the diversity of our passions…
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By the Landis Team Is your neighbor’s job at risk? Let’s hope not. Roughly 10% of Californians work for nonprofit organizations (NPOs). Their work is crucial in creating a more equitable and just society, but it relies heavily on the generosity of donors to sustain its mission. These organizations advocate for marginalized communities, promote equity and create innovative solutions to…
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This week, we’re sharing insights from our Public Relations Global Network Partner, Martin Lucander, Aspekta AB, on the EU’s new Green Claims Directive. This legislation is designed to tackle corporate greenwashing by implementing strict regulations on sustainability claims in order to restore consumer confidence and promote fair competition. For the original blog, please visit here. With the passing of the Green Claims Directive,…
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Note: This is a reposted blog by our Public Relations Global Network Partner, Michelle Lyng, Novitas Communications. For the original blog, please visit here. Many people understand that public relations can drive reputation, but some struggle to recognize that public relations can drive revenue. More specifically, increasingly, we see PR playing a vital role in supporting the sales funnel, which is inherently more quantitative….
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Note: This is a reposted blog by our Public Relations Global Network Partner, Anni Kosunen, Ellun Kanat. For the original blog, please visit here. For CMOs, understanding the importance of effective communication measurement is vital. Looking to validate and amplify their communication successes, CMOs – or chief marketing officers – need to be aware of effective strategies that truly reshape the broader landscape of…
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Note: This is a reposted blog by our Public Relations Global Network Partner, Gábor Jelinek, Executive Director. For the original blog, please visit here. Independent PR agencies usually seek membership in a regional or global PR network primarily because they want to expand their reach and do more business. And while PRGN members share several millions of dollars’ worth of business every…
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Note: This is a reposted blog by our Public Relations Global Network Partner, Amanda Hill – Three Box Strategic Communications. For the original blog, please visit here. Your audience’s attention is more fragmented than ever. We used to target seven touchpoints to reach the customer – now, it takes eight or nine. How do today’s PR teams keep up? Savvy PR…
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Note: This is a reposted blog by our Public Relations Global Network Partner, Nick Leighton – NettResults. For the original blog, please visit here. A well-orchestrated communications strategy is pivotal for fostering company growth in today’s competitive business landscape. Now is the time to plan for 2024. If you can get your planning right today, you’ll have an aligned brand message…
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