Why PR is Better Than Advertising

Though it’s sometimes difficult to determine the difference between advertising and public relations, Zach Parker with our PRGN partner in Arkansas, Ghidotti Communications, explains why the latter is better than the former. Click here to read his original post or keep reading below and feel free to leave a comment or question for us at the end.  Why PR is…
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Content & SEO Predictions for 2017

By Gregory Bortkiewicz, Account Executive Last week I attended a webinar hosted by the Content Marketing Institute (CMI), where the three hosts discussed their content and SEO predictions for 2017. CMI’s founder Joe Pulizzi and Chief Strategy Adviser Robert Rose were joined by Conductor CEO Seth Besmertnik for an hour-long discussion which included audience input. Here are three predictions that…
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