Content Marketing and Why It Matters

We’ve all heard the “Content is King” mantra, and it’s hard to deny that great content is the cornerstone of any content marketing strategy. Short articles/posts and videos are the top two content types marketers used in 2022 according to a survey by Hubspot. Creating content is not a “nice to have” but a “have to have.” But how?

The “build it and they will come” philosophy isn’t always enough.

Your content needs to be compelling, interesting AND discoverable. 

LANDIS has worked with clients in healthcare, sustainability, B2B tech and B2C brands to build content strategies that support SEO, social media and brand data growth. 

Need a little advice on how to get the best ROI for your efforts? Contact: [email protected] to learn more about our services.

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