This post comes courtesy of Marissa Baker with our Public Relations Global Network partner, HMA Public Relations, in Arizona. ***** During the current public health crisis, many platforms are pushing to roll out new features sooner rather than later. Video streaming services like Disney+ and Hulu have released highly anticipated movies earlier than planned to offer more entertainment for those…
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By Sean Dowdall, CMO Even as America and many places in the world are rapidly moving to work at home for many industries, now is the time for you to plan when your employees will return to your office. As we have seen in news stories and external communications over the last several weeks, many businesses appeared to be proactively…
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In lieu of what you would normally find in this space, we as communicators have decided to bring the topic of the coronavirus pandemic into conversation. San Francisco Mayor London Breed announced today that city residents will be ordered to shelter in place due to the coronavirus pandemic starting at midnight. This extreme and historic measure – in place for most of the…
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By Leigh Anne Varney I’m sure you’re familiar with the American idiom “the tail wagging the dog,” which actually hails as far back as the 1870s. Well, this is a tale of a tail-wagging dog who taught me Twitter. Even with three decades of PR and seven years as a journalist under my belt before crossing over to “The Dark…
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What is Public Relations? By David Landis, LCI President Even though I’ve worked in this field for more than 30 years, family members and friends still ask me, “What IS public relations?” And with good reason. It’s not an easy industry to define. Webster’s says: “public relations is the business of inducing the public to have understanding for and goodwill…
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By Polly Winograd Ikonen To quote our client, Peninsula Open Space Trust (POST) CMO Marti Tedesco, “Luck is when opportunity meets preparation.” I experienced that near-cosmic convergence earlier this month, when I arrived in the office on Tuesday, Feb. 5 to an inundation of media requests for a video segment of a coyote and badger hunting together. The video, which…
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By Robin Carr, Senior Counselor No matter how many years removed I am as “Director of Communications” for the San Francisco Giants (I left in 1994 after 10 seasons), I’m still known in many PR and media circles as “Robin from the Giants.” Now, as a Senior PR Counselor at LCI, I’ve had the privilege of working with Becoming Independent…
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By Craig MacLellan, Senior Account Executive If you’re a regular visitor to landispr.com, you’ll notice that our website has had a beautiful new facelift (like all the best Hollywood stars!). The image on our homepage says it all: iconic California redwoods, which represent growth, stability and upward movement – just like what we try to do for our clients every…
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This blog originally appeared on the website of the Public Relations Global Network and features LCI’s fall intern, Lauren Feldis. The blog was written by Kathrn Lauro of Bianchi Public Relations in Detriot. Internships are an important asset for students starting their public relations careers. Each internship experience varies from agency to agency, presenting many opportunities for young professionals to…
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By Robin Carr, senior counselor Yes, we know CES (with more than 4,000 exhibitors and nearly 200,000 people) in Las Vegas recently ended and some of you are still recovering. But it’s never too soon to start planning for CES 2021. Seriously. Never too soon. Here’s an easy four-point planning guide: Begin your 6-month, 3-month, 0-2 months outline Check with…
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